Outsourcing Market Research services are often considered to be expensive and unaffordable for SMB’s. The primary reason is the high cost involved in data collection, which forms around 70% of the cost of the Market Research Project. However, with the advent of online data collection, this expense has been further reduced and market research has become more affordable to small and medium businesses. Currently, every Market Research Company in India are providing online data collection options for companies. The spread of the Corona virus has further escalated the situation and have completely closed down access to traditional data collection methodologies. Agencies have now started to completely migrate to online data collection methodologies like mobile surveys, email surveys, social media surveys, real time transactional data, online user experience testing and many more. Currently the most affordable method to conduct short surveys is through Social Media, as you can sp...